Demofest 2021

May 12-13



Welcome back to the first all-presales virtual conference. We can’t wait to show you all of the fantastic thought leadership, practical training, and fresh research we’ve put together for you this year.

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I missed DemoFest. Can I still watch the sessions?

You betcha! We’ve recorded every session so you can dive in or revisit all of the great content from DEMOFEST 2021.

Click into any session below to get a link to the recording.


Todd Janzen

Keynote: The SE of the Future

Todd Janzen from Salesforce Q Branch
Adam Freeman

Next Gen Presales: The Digital Hybrid Model

Adam Freeman, Head of Presales at The Access Group

Woody Evans

Running a Business Discovery University for Presales

Woody Evans, Vice President, Global Presales at Delphix

John Care

The Trusted Advisor Sales Engineer

John Care, Managing Director, Mastering Technical Sales

Thomas and Garin

Leveraging Data and Engaging Leadership to Scale Presales

Thomas Gavaghan, Vice President, Global Presales at Kyriba
Garen Hess, Founder & CEO at Consensus

Don Carmichael

When did Presales suddenly become cool?

Don Carmichael, Founder & Chief Presales Guru at Winning Skills, Ltd

Shaked Vax

Creating a Differentiated Buying Experience to Increase Sales Yields

Shaked Vax, Worldwide Sales Engineering Leader at IBM

Ramzi Marjaba

What Do You Expect? Getting the Most Out of Your Salesperson

Ramzi Marjaba, Sr Sales Engineer at Ixia Solutions Group

Tara and Mark

Getting Everyone On Board & The Organizational Shift of Alignment

Tara Merry, VP Solutions Consulting at Infor
Mark McKinlay, Director Solutions Consulting at Infor

James Kaikis

How Horizontal Networks Foster Innovation

James Kaikis, CoFounder at PreSales Collective

Guro McCrea

Blurred Lines

Guro McCrea, Global VP of Growth at New Relic

demofest panel
Panel: Presales KPIs You Need to Know and Leverage
  • Freddy Mangum, CEO, Hub
  • David Marsh, VP Global Sales Engineering, MRI Software
  • Ajay Singh, Head of Presales and Solutions, Americas, GT Solutions
  • Delia Parman, Senior Director, Solutions Consulting, Medidata Solutions
Robert Dean

Improving Qualified Demos through DQL Strategy

Robert Dean, Presales Director, EMEA at Trintech

Chris White


Chris White, Founder at Demo Doctor

Peter Cohan

Discovery and Demo Strategies and Tactics for Transactional Sales Cycles

Peter Cohan, Founder & Principal at The Second Derivative–Great Demo!

Clodagh Moriarty

Out of the Blocks: Getting Presales Onboarding Right

Clodagh Moriarty, Manager, Cloud Solutions Architect, Microsoft

Julie Hansen

Dramatically Increase Interaction in Virtual Demos

Julie Hansen, Founder at Performance Sales & Training

Iman and Rex

How Salesforce Uses Demo Automation to Scale Presales

Iman Maghroori, Master Solution Engineer at Salesforce

Rex Galbriath, Vice President of Sales at Consensus

Garin Hess

"Selling is Hard. Buying is Harder." -- How Buyer Enablement Drives Digital Sales and Shortens the Sales Cycle

Garin Hess, Founder & CEO at Consensus & Author of “Selling is Hard. Buying is Harder.”

Derek Zierenberg

6 Ways to Make Your Product Screen Recordings More Effective

Derek Zierenberg, Enterprise Client Success Manager at Consensus

demofest panel
Panel: The Presales/Sales Relationship
  • Rob Beattie, Head of Sales Acceleration at Modernizing Medicine
  • Tony Francetic, Solutions Consultant Manager at Thomson Reuters
  • Amanda Bertucci, Presales Team Leader EMEA at Arcserve
  • Maria Talens, Territory Account Manager, France at Arcserve