Case Study: Scaling Presales with Intelligent Demo Automation
Sr Director Digital Transformation, SAP Concur
Brian Oehling shares his experience of implementing intelligent demo automation in his presales teams at SAP Concur.
He’ll share insights into challenges, adoption, KPIs, what works, and what doesn’t.
About the Presenter
Brian Oehling and his Progressive Selling Motion Team of Digital Consultants focus with Sales and Presales to accelerate deals and increase engagement in the sales funnel by leveraging and rolling out new digital tools, creating fresh and relevant customer-facing content, and enabling scale within our existing selling process. He leads a Sales/Presales digital transformation initiative and investment in his Progressive Selling Motion Team are a critical part of SAP Concur’s strategy to rapidly increase scale and growth in our business in 2020 and beyond.