Why Videos Are the Preferred Media for B2B Sales

Why Videos Are the Preferred Media for B2B Sales

Why are videos the preferred media type in the B2B environment? Video compresses information People prefer video over traditional media Potential buyers are actively seeking video   B2B sales and marketing are notorious for having very long sales processes, many of...
Best Practices for B2B Sales Enablement

Best Practices for B2B Sales Enablement

What are the best practices used in B2B sales enablement? Coaching and training Collaboration with marketing Strategizing and implementation Prioritizing nurtured leads Embrace technology   Sales enablement tools are software designed to supplement the business...
Common Sales Processes Your Team Should Be Automating

Common Sales Processes Your Team Should Be Automating

A sales team’s main job is to sell. Anything other than selling—such as drafting emails, selecting leads, and researching relevant reports, are not what they should focus their time on. All of these can easily be dealt with, through the use of sales enablement tools!...
Tips for Choosing the Best Sales Automation Platform

Tips for Choosing the Best Sales Automation Platform

What should you take into consideration when choosing the best sales automation platform for your business? Identify your needs Look for specific features Ease of use and cohesiveness Understand the security risks involved Take note of your service needs   With the...
3 Ways You Can Use Sales Automation to Convert More Leads

3 Ways You Can Use Sales Automation to Convert More Leads

What are the ways you can utilize sales automation to convert more leads? Using email as much as possible Finding out what content you can use again Implementing effective meeting scheduling     Your sales team works best when they are interacting with their customers...
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